Live In Truth BIO brings training, nutrition guidance, and coaching together for men and women. Our three levels of support help you choose the structure, guidance, and accountability that fit your goals.

Jacob Murrell is the main coach and face of Live In Truth BIO. Jacob Murrell’s coaching background centers on accountability, confidence, and helping people build from their own starting point. His approach brings together training, nutrition guidance, and support for building consistent habits.
The conversation starts with your goals, prior experience, commitment, and current challenges. From there, explore self-guided, group, or private coaching support through Live In Truth BIO. In Truth Collective, Jacob personally reviews your intake, builds your training and nutrition plan, and adjusts it as you progress.
Self-guided support with 8-week training blocks matched to your schedule, equipment, and experience. Includes a calorie and macro calculator, eight lessons, habit tracking, reference guides, and community replays.
Jacob reviews your intake and builds your training, nutrition targets, and meal plan, with adjustments as you progress. Includes weekly coach-reviewed written check-ins, three weekly 60-minute group calls, and private community Q&A.
Individual support starting with a 60-minute Baseline Audit. Includes individually built training and nutrition, a weekly 30-minute private call, weekday direct messaging, check-in reviews, and guidance through phase transitions.
Start with where you are today: your goals, training experience, schedule, and current challenges. Build consistency with training and nutrition guidance, then choose the support that fits you, from self-guided tools to group coaching or weekly private calls.
Complete the pre-call survey to share your goals, previous coaching experience, commitment, and current challenges. Then book a 30-minute Genesis Call with Jacob to talk through your next step and the level of support that fits you.
Live In Truth BIO provides training, nutrition guidance, and coaching for men and women. Led by Jacob Murrell, we help you build sustainable habits and work toward your personal fitness goals.